What is Off Page Search Engine Optimisation? Definition and Importance Off page search engine optimisation refers to all activities performed outside of your website to improve its search engine rankings. It focuses on enhancing your website’s authority, trustworthiness, and relevance through external signals such as backlinks, social media engagement, and brand mentions. The importance of […]
What is Digital Marketing? Digital marketing is the use of digital channels, platforms, and technologies to promote products and services to a targeted audience. It encompasses various strategies such as content marketing, social media marketing, search engine optimization (SEO), email marketing, and more. The primary goal of digital marketing is to create meaningful connections with […]